• Demonstrate why your chosen theme is important to the video/song by referring to visual and narrative elements. You must show that the theme is present and significant.
• Provide direct evidence from the text. Avoid summarizing the lyrics. Close read the images and language to support your analysis.
• Analyze those elements to interrogate the video’s message about that theme. For example, if you argue that dominance is an important theme, how does the video treat dominance? Does it represent that theme in ways that surprise you?
• Craft a question for inquiry. Keep the question open ended. A good formula to play with is: “How does [x] specific formal feature (that I observed in my low-stakes assignment) contribute to the artist’s representation of [y] theme?”
• Have an introduction. The introduction should: provide contextual information about the video/song, make your thematic question clear, indicate how you will answer that question (methodology).
• Have a concluding paragraph. The conclusion should: raise possible answers your question, connect your main argumentative claims (tie together the paragraphs), articulate the stakes of your argument (ie, why understanding your theme is important to “reading” the video).
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