Fictional Ad/ persuasive Essay about using straws for hair curlers.

Please read over and edit make sure I have enough sources and they are cited correctly. Also correct my APA format if needed

Fictional Ad Essay

Due: November 20th, 11:59pm

Total possible points: 100

Length: 2-3 pages (approximately 325 – 600 words)

 

Use Times New Roman, 12 pt font, and double space (when double spacing, use tab to separate paragraphs instead of skipping a line). This will be submitted on D2L. Do not email me the assignment. Only pdf, doc, and docx files will be accepted.

 

 

Overview and Purpose

This essay is a combination of a persuasive essay and an argumentative essay with a research component. Persuasive essays are used to convince the reader of a certain point of view and argumentative essays build a case in favor of a position. Your goal for this assignment is to convince me to buy your product by building a compelling argument using relevant evidence. You’ll also do research to gather that evidence.

 

 

This assignment will achieve the following course goals

  • Understand/demonstrate the writing and speaking processes through invention, organization, drafting, revision, editing and presentation.
  • Locate, evaluate, and synthesize in a responsible manner material from diverse sources and points of view.
  • Use authority, point-of-view, and individual voice and style in their writing and speaking.
  • Construct logical and coherent arguments.
  • Employ syntax and usage appropriate to academic disciplines and the professional world.

 

 

Assignment Details

Find a product that already exists and come up with a purpose for it opposite of its original use. Your ad must state what your product is, why it should be bought, and how it differs from its competitors. You must create a product name, but add the original object’s name on your title page.

 

The original product you choose must:

  • be widely sold and currently available in major US retailers.
  • normally be sold for $50 or less in US major retailers.

 

You may not:

  • use illustrations, unless you’ve made them and they’re at the end of the essay (these won’t contribute to your page count).
  • Illustrations and pictures already in existence may be cited as sources.

 

This is not a narrative essay. I’m not looking for your experiences or memories with this product (see overview and purpose section).

 

 

Sources and APA Citations

You should always look for credible sources (see CRAAP test on D2L). Your ad must incorporate 1-2 primary sources and 1-2 secondary sources. These sources can be customer testimonials from products that serve similar purposes to yours, pictures, instructor manuals, etc. (see primary and secondary resources in Essay 1 folder).

 

All sources should be in APA format.

 

 

Proposed Schedule

11/10 – Fictional Ad Assigned

 

11/12 – Drafting and APA Overview

 

11/17 –  Workshop

 

11/19 – Review and finishing touches

 

11/20 – Turn in by 11:59pm

 

 

Grading Criteria – 100 points  – All work should be in APA format

90 to 100 points

  • Product and product’s purpose clearly defined
  • Argument and evidence clearly stated
  • Well organized intro, body, and conclusion
  • Has 1-2 primary sources
  • Has 1-2 secondary sources
  • Fully in APA format, including title and reference pages
  • Little to no grammar and spelling errors
  • Times New Roman, 12pt, double spaced
  • 2-3 pages

 

80 to 89 points

  • Product and product’s purpose clearly defined
  • Argument and evidence clearly stated
  • Some organizational issues with intro, body, and conclusion
  • Has 1-2 primary sources
  • Has 1-2 secondary sources
  • Some mistakes, including title and reference pages
  • Some grammar and spelling errors
  • Times New Roman, 12pt, double spaced
  • 2-3 pages

 

70 to 79 points

  • Product and product’s purpose somewhat unclear
  • Argument and evidence somewhat unclear
  • Disorganized intro, body, or conclusion
  • Uses 3 or more primary or secondary sources
  • Some mistakes, including title and reference pages
  • Many grammar and spelling errors
  • Used other font, 12pt, double spaced
  • 2-3 pages

 

69 and below

  • Lack of clarity around product
  • Lack of argument, unclear evidence
  • Disorganized intro, body, and conclusion
  • 1 source or no sources
  • Not in APA format, disorganized or and no title or reference pages
  • Multiple grammar and spelling errors
  • Used other font, bigger than 12pt, not double spaced
  • 1 page

 

 

Extra credit: Visiting the online writing center or Tutor.com and providing proof will give you 10 additional points (a screenshot of your appointment time sent via email or attached to the end of your essay is sufficient).

 

 

 

 

 

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