Strategy insights Report

Description

Each student will select a book on the topic of business strategy to read and provide insight about. Business strategy is management’s game plan for decision-making and action to ensure its competitive advantage and success in both entrepreneurial companies and established corporations.

After reading the book, your assignment is to write a 2 page, 500 words, 12 pt. font, double-spaced report on a business strategy book of your choice. In a concise, well written and easy-to-understand manner, with attention to audience-design formatting and style, please convey the highlights of the business strategy that is championed by the author.

More than 50% of the report’s content must be in your own words – providing your insight, impressions, opinions about the author’s point of view, and how you can apply the content as an entrepreneurial student and in your future career contexts.

Include: Your assignment is to capture and convey – in your own words – what you believe to be the essence and central message of this author’s unique perspective on strategy.

• What is the author’s background, expertise and accomplishments? (20% or less of the content)
• What are the key concepts presented in the book?  (20-25% of your content)
• 50% of your report’s content should be devoted to:
• What specifically do you agree or disagree with about author’s business strategy perspectives; what  do you agree with; what do you see as limitations?
• As a consumer and future business leader, how can you apply the knowledge in your future career?   

You are welcome to choose any business strategy book that you like about business strategy. Below are a few suggestions,

but you are free to select your own from outside this list.

If you have a question about whether a book you have in mind is appropriate, please email me or stop by office hours.

Strategy Books: Playing to Win, Good Strategy Bad Strategy, Blue Ocean Strategy, The Lean Startup, Start with Why, Leaders Eat Last, Built to Last, Your Strategy Needs a Strategy, The Innovators Dilemma, Competitive Advantage, The Art of Strategy, The Strategy Book, The Start Up CEO.