Our world is described as both disengaged and engaged at the same time. How is this possible?

In some ways the readings and video clips for this week contradict each other. Our social media seem to both
alienate us and bring us together. Our world is described as both disengaged and engaged at the same time. How is
this possible? Last week we discussed some of the tensions caused by our new media. This week we explore the
dissonance caused by our disconnected and connected world as we explore the idea of engagement related to
social media. Your textbook discusses engagement from the point of view of consumers directly engaging brands
and companies. What this essentially means is that consumers have more of a voice with regards to the products
they consume.
The question for this week asks whether or not the democratizing of consumer opinion extends to political
discourse in a meaningful way. We know politicians are using social media to get their “message” across to voters.
However, is the political landscape being changed by social media? This question may initially seem unrelated to
the marketing focus of your textbook, but there are undeniable similarities between the consumer choices we
make and the politicians we choose to represent us locally and nationally. Or, is this similarity merely a superficial
understanding of how we select products and politicians?
Using the assigned readings for this week AND YOUR OWN RESEARCH (must come from a library – online or
otherwise), write a short essay (3 pages and 3 sources minimum) in proper (APA or MLA) college format which
answers the following question:
• Has social media increased political engagement and increased political discourse in general? Has the
political class moved away from control to engagement (to use the language of your textbook regarding
marketers)? If so, has this increased engagement been for the better? If not, how and why are things
basically the same or worse? Remember to focus on social media with regards to your answers. Also, feel
free to focus on a recent (or not so recent) political event that helps you illustrate your point/s.


Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more