Case Study 2: Wireless and Mobile Technologies

Due Week 8 and worth 120 points

In this very competitive climate, many companies are seeking ways to connect with customers in ways that add value. Mobile and wireless computing have become key focal points to attract and retain customers. 

Review this Article titled “Delta Named Top Tech-Friendly U.S. Airline”, located here. 

Use Internet or Strayer Library to search articles on wireless and mobile technologies as well as the application in business. Select one (1) company other than Delta which uses mobile and wireless technology.

Write a four to six (4-6) page paper in which you:

1. Define wireless technologies and mobile technologies. Next, determine at least three (3) ways which companies or organizations utilize such technologies to improve business efficiency. 
2. Determine the wireless technologies and mobile technologies that Delta has implemented. Next, evaluate the level of efficiency of the technology implementation. Provide a rationale for your response. 
3. Specify the overall manner in which the company that you selected from your research implements organizational systems, wireless technologies, and mobile technologies. Next, evaluate the level of efficiency of such implementation within the selected company. Provide rationale for your response.
4. Give your opinion as to which company (i.e., Delta or the selected company from your research) is using the mobile and wireless technologies more strategically. Justify your response.
5. Determine the operational and enterprise systems that support wireless and mobile technologies for each company. Provide a rationale for your response. 
6. Use at least three (3) quality references. Note: Wikipedia and other Websites do not qualify as academic resources. 
7. Rubric

8. Points: 120	Case Study 2: Wireless and Mobile Technologies
   Criteria	Unacceptable Below 70% F	Fair 70-79% C	Proficient 80-89% B	Exemplary 90-100% A
   1. Define wireless technologies and mobile technologies. Next, determine at least three (3) ways which companies or organizations utilize such technologies to improve business efficiency. Weight: 15%	Did not submit or incompletely defined wireless technologies and mobile technologies. Did not submit or incompletely determined at least three (3) ways which companies or organizations utilize such technologies to improve business efficiency.	Partially defined wireless technologies and mobile technologies. Partially determined at least three (3) ways which companies or organizations utilize such technologies to improve business efficiency.	Satisfactorilydefined wireless technologies and mobile technologies. Satisfactorily determined at least three (3) ways which companies or organizations utilize such technologies to improve business efficiency.	Thoroughly defined wireless technologies and mobile technologies. Thoroughly determined at least three (3) ways which companies or organizations utilize such technologies to improve business efficiency.
   2. Determine the wireless technologies and mobile technologies that Delta has implemented. Next, evaluate the level of efficiency of the technology implementation. Provide a rationale for your response. Weight: 20%	Did not submit or incompletelydetermined the wireless technologies and mobile technologies that Delta has implemented. Did not submit or incompletelyevaluated the level of efficiency of the technology implementation. Did not submit or incompletelyprovided a rationale for your response.	Partially determined the wireless technologies and mobile technologies that Delta has implemented. Partially evaluated the level of efficiency of the technology implementation. Partially provided a rationale for your response.	Satisfactorily determined the wireless technologies and mobile technologies that Delta has implemented. Satisfactorily evaluated the level of efficiency of the technology implementation. Satisfactorily provided a rationale for your response.	Thoroughlydetermined the wireless technologies and mobile technologies that Delta has implemented. Thoroughlyevaluated the level of efficiency of the technology implementation. Thoroughly provided a rationale for your response.
   3. Specify the overall manner in which the company that you selected from your research implements organizational systems, wireless technologies, and mobile technologies. Next, evaluate the level of efficiency of such implementation within the selected company. Provide rationale for your response. Weight: 20%	Did not submit or incompletely specified the overall manner in which the company that you selected from your research implements organizational systems, wireless technologies, and mobile technologies. Did not submit or incompletely evaluated the level of efficiency of such implementation within the selected company. Did not submit or incompletely provided rationale for your response.	Partially specified the overall manner in which the company that you selected from your research implements organizational systems, wireless technologies, and mobile technologies. Partially evaluated the level of efficiency of such implementation within the selected company. Partially provided rationale for your response.	Satisfactorilyspecified the overall manner in which the company that you selected from your research implements organizational systems, wireless technologies, and mobile technologies. Satisfactorilyevaluated the level of efficiency of such implementation within the selected company. Satisfactorilyprovided rationale for your response.	Thoroughly specified the overall manner in which the company that you selected from your research implements organizational systems, wireless technologies, and mobile technologies. Thoroughly evaluated the level of efficiency of such implementation within the selected company. Thoroughly provided rationale for your response.
   4. Give your opinion as to which company (i.e., Delta or the selected company from your research) is using the mobile and wireless technologies more strategically. Justify your response. Weight: 15%	Did not submit or incompletely gave your opinion as to which company (i.e., Delta or the selected company from your research) is using the mobile and wireless technologies more strategically. Did not submit or incompletely justified your response.	Partially gave your opinion as to which company (i.e., Delta or the selected company from your research) is using the mobile and wireless technologies more strategically. Partially justified your response.	Satisfactorily gave your opinion as to which company (i.e., Delta or the selected company from your research) is using the mobile and wireless technologies more strategically. Satisfactorily justified your response.	Thoroughly gave your opinion as to which company (i.e., Delta or the selected company from your research) is using the mobile and wireless technologies more strategically. Thoroughly justified your response.
   5. Determine the operational and enterprise systems that support wireless and mobile technologies for each company. Provide a rationale for your response. Weight: 15%	Did not submit or incompletely determined the operational and enterprise systems that support wireless and mobile technologies for each company. Did not submit or incompletely provided a rationale for your response.	Partially determined the operational and enterprise systems that support wireless and mobile technologies for each company. Partially provided a rationale for your response.	Satisfactorily determined the operational and enterprise systems that support wireless and mobile technologies for each company. Satisfactorily provided a rationale for your response.	Thoroughly determined the operational and enterprise systems that support wireless and mobile technologies for each company. Thoroughly provided a rationale for your response.
   6. 3 references Weight: 5%	No references provided.	Does not meet the required number of references; some or all references poor quality choices.	Meets number of required references; all references high quality choices.	Exceeds number of required references; all references high quality choices.
   7. Clarity, writing mechanics, and formatting requirements Weight: 10%	More than 6 errors present	5-6 errors present	3-4 errors present	0-2 errors presen